Survey: About Half of 4K TV Owners Don’t Watch 4K

Here’s a remarkable statistic that we doubt applies to the typical Sound & Vision reader: Almost half of American homes (47%) have a 4K/Ultra HD TV yet 45% of those households have not watched any 4K content on that TV. News that a core capability of 4K TVs is being woefully underutilized comes from Portsmouth, NH-based Hub Entertainment Research, which conducted an online survey of 5,131 U.S.

Source: Survey: About Half of 4K TV Owners Don’t Watch 4K

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